The B2C Marketer
Nothing is more high tech or advanced than a communications giant such as MCI. But MCI turned to direct mail marketing through KaeL Direct to achieve its business to consumer objectives. More than 200 million pieces of direct mail later and the MCI "Neighborhood" program was a huge success. This program, designed, managed and mailed by KaeL Direct set the standard for business to consumer direct mail marking. This was recognized and honored with industry awards. Two years in a row, Print Solutions magazine selected KaeL Direct as the fastest growing in the direct mail marketing industry. Two years in a row of record growth, two hundred million pieces of direct mail for MCI...numbers tell the story in direct mail marketing and KaeL Direct has been providing the happy ending for its clients in business to consumer direct mail products and services since 1998.